The leading source of Real-World Data™ for Online Targeting
The DLX Platform is the leading source of Real-World Data for online advertising.DLX Platform can apply almost any “real-world” or offline data set to the tens of millions of anonymous Affiniti Cookies™ across the web. By doing so, it enables media companies and agencies to communicate with well-defined audiences based on hundreds of real-world behaviors and attributes.
Data sources include Polk Auto, Nielson PRIZM segments, DataLogix Affiniti Frequent Buyers and KnowledgeBase Marketing’s demographics.
Where can I find Real-World Data
DLX Platform has equipped the following networks and publishers with Real-World Data – providing an instant, scaled sales channel for data owners – and easy outlets for those seeking to use Real-World Data for their online targeting needs:- AudienceScience
- Collective
- Adconion
- Turn
- BlueKai
- Time Axcess
- Brightroll
